Multifamily demand is giving developers a stronger backdrop. Newmark’s Q2 2026 report recorded more than 279,000 units of absorption in the first half of the year, the second-highest first-half total on record. That creates opportunity. But stronger national demand does not mean every metro, submarket, or site is ready for the same product. Pressure-Test Your […]
Category Archives: Market & Industry Trends
Faster Project Delivery Starts During Design
Developers often think delays happen in the field. But many delays start earlier, during design. When the concept is unclear, drawings are not coordinated, or code and brand issues appear late, the project can lose valuable time before construction begins. BASE4 helps developers move faster by solving these issues earlier. See How BASE4 Helps Projects […]
Affordable Housing Is Growing
Affordable housing is one of the clearest needs in today’s housing market. But demand alone does not move a project from concept to construction. The real challenge is turning demand into a project that can be approved, financed, budgeted, and built. Review Affordable Housing Feasibility Demand Is Not the Problem. Feasibility Is. The National […]
Student Housing Remains Strong
Student housing still has demand, but developers need a sharper strategy than before. The right markets remain strong, and well-located projects can still outperform. But developers need to evaluate rent growth, preleasing, supply, on-campus demand, and product fit before design begins. Student housing only pencils out when market and design strategy align early. Is Your […]
Low-rise residential is winning
Projects are being delayed, redesigned, or dropped. Many are stalling because deals no longer pencil out at today’s costs and financing. By the end of 2025, developer sentiment dropped to one of its lowest levels.1 Fix Your Next Project Before It Stalls Developers are not slowing down. They are shifting to what actually works. […]
Youth Sports Complex Development Boom
Youth sports are no longer just recreation. Across the United States, youth sports complexes are driving new development. These districts combine tournament fields, hotels, retail, and entertainment to create steady visitor demand. Considering a Sports Complex Site? Let’s Talk! These projects are attracting private capital, municipal partnerships, and long-term mixed-use investment. Youth sports today […]
Caribbean Hospitality Growth Is Returning
Performance in the Caribbean is improving, and investment activity is rising with it. Occupancy strengthened into year end. Rates moved higher. Demand continued to build across key destinations. The market is advancing. If you’ve been considering investing, this is the moment. Plan Your Caribbean Hotel Strategy Caribbean hospitality fundamentals are strengthening, and developers are […]
Office to Multifamily Conversion in 2026
If you’re looking at office-to-multifamily conversions right now, you’re not alone. According to CBRE’s 2025 Office Conversion Tracker, about 12.8 million square feet of office space across major U.S. markets is being converted to other uses. But the real question is simple: Is your building actually a smart candidate? Let’s break down what separates a […]
Dual-Branded Hotels: One Site, Two Flags, Smarter Returns
Hotel margins are tighter than ever. Land costs are up. Construction timelines are under pressure. And lenders want clearer paths to stabilization. That’s why more hotel developers are turning to dual-branded hotels—not as a branding play, but as a financial and operational strategy. Talk Through Your Dual-Brand Strategy Why Dual-Branding Works Right Now A dual-branded hotel […]
Student Housing Isn’t Slowing, It’s Getting More Selective
Student housing demand remains strong — but the rules have changed. National occupancy reached 95.1% this academic year, one of the highest levels on record. At the same time, rent growth slowed to 0.8% year over year, returning to normal after several aggressive leasing seasons. Strong demand continues across most student housing markets. Even with more competition, […]









