80,000+ hotel keys. 74 hotel brands. Hospitality experience across the U.S. From extended-stay and select-service hotels to dual-brand and custom properties, BASE4 has helped shape hospitality projects across the country. That scale reflects experience across brands, markets, building systems, and development strategies. Take a closer look at the experience behind BASE4’s hospitality portfolio. See BASE4 […]
Author Archive: Blair
High-Rise Building Requirements: 75-Foot Threshold
Adding floors can create valuable keys or units. But additional height can also trigger high-rise requirements and change the core and systems supporting the project. The real question is whether the added density is still worth it once those impacts are counted. Test Your Height Strategy Early The High-Rise Threshold Under the 2024 IBC, […]
Review Brand Standards Early. Avoid Costly Design.
Hotel brand standards shape architecture, interiors, engineering, operations, procurement, and the guest experience. Early coordination helps identify questions, conflicts, and project-specific conditions before they affect drawings, pricing, and purchasing. Review Brand Requirements Early Brand Standards Shape the Project Brand requirements influence building layouts, exterior and interior design, structural and MEP systems, accessibility, product selections, […]
Multifamily Visualization for Pre-Leasing
Faster lease-up starts before opening day. Give future renters a clear picture of where they could live while your property is still under construction. BASE4 creates renderings, 3D unit plans, animations, and fly-throughs that help leasing teams attract prospects, explain unit options, and support pre-leasing before in-person tours are possible. View BASE4 Visualization Work […]
Hotel HVAC Economizers: Is Your Project Missing One?
An air-side economizer can affect equipment selection, exterior openings, ceiling space, controls, coordination, and construction cost. Finding the requirement late can lead to redesign and cost increases. Check Economizer Requirements Early What an Economizer Does An air-side economizer allows an HVAC system to use suitable outdoor air for space cooling when outdoor conditions are […]
Midscale Extended-Stay Hotels Outperform. Efficient Design Protects Returns.
Extended-stay demand strengthened in Q1 2026, while rate growth remained limited. For developers, market demand is only part of the picture. Room layouts, shared spaces, building systems, staffing needs, and construction costs still need to support the operating model. Pressure-Test Your Extended-Stay Plan Demand Outpaced Supply Growth U.S. extended-stay hotel demand increased 5.4% in […]
Multifamily Demand Is Improving. What Should Developers Do Next?
Multifamily demand is giving developers a stronger backdrop. Newmark’s Q2 2026 report recorded more than 279,000 units of absorption in the first half of the year, the second-highest first-half total on record. That creates opportunity. But stronger national demand does not mean every metro, submarket, or site is ready for the same product. Pressure-Test Your […]
Building Material Prices Update: What Developers Need to Know
When a major material price jumps after key project decisions are locked, the options get expensive fast. Changing course can mean redesign, substitutions, or procurement delays. And every project is affected differently based on the systems and materials already selected. Knowing which cost drivers matter most gives the team more room to adjust when prices […]
Hotel Amenities Change the Building: Choose the Right Mix Early
Guests increasingly value dining, wellness, fitness, and places to recharge. But hotel amenity planning affects space, structure, building systems, staffing, and operating costs. Developers need to choose the right mix before the hotel design is locked. Pressure-Test Your Amenity Plan Start With the Guest, Not the Trend Hilton’s 2026 Trends Report found that 56% […]
Phased Hotel Development: Plan for Future Expansion
A hotel does not need to start at its ultimate key count. Developers can build the right-sized hotel for today while planning the site, structure, utilities, and operations to support a future guestroom addition. The opportunity comes from early planning. A future wing cannot be added efficiently if the original hotel was designed only for […]









